Kaiser, Harry Mason

Gellert Family Professor of Applied Economics and Management

Harry M. Kaiser teaches and conducts research in the areas of price analysis, marketing, and quantitative methods. Professor Kaiser has written 95 refereed journal articles, three books, 17 book chapters, over 150 research bulletins, and received $6 million in research grants in these areas. Since 1994, Professor Kaiser has been the director of the Cornell Commodity Promotion Research Program. Much of his research focuses on the market-wide economic effects of commodity advertising and promotion programs. Currently, Professor Kaiser and his staff annually conduct the economic analysis required by the U.S. Congress for the national dairy and fluid milk processor advertising programs. Professor Kaiser has also authored numerous articles on agricultural policy issues. He also was involved with some of the first research that investigated the economic impacts of climate change on the U.S. agricultural sector. Professor Kaiser served as editor of Agricultural and Resource Economics Review from 1999 through 2001, was on the editorial board of the American Journal of Agricultural Economics from 1999-2001, and has been the associate editor of Agribusiness: An International Journal since 1999. In 2002, Professor Kaiser was elected to a three-year term of the nine-member Executive Board of Directors of the American Association of Agricultural Economics. In 2005, Professor Kaiser was elected President of the Northeastern Agricultural and Resource Economics Association. Professor Kaiser received the Distinguished Member Award from the Northeastern Association of Agricultural and Resource Economics in 2002. Between 1998 and 2004, Professor Kaiser served as Associate Chair of Applied Economics in the Department of Applied Economics and Management. In 2006, Professor Kaiser received the highest award given to alumni of the University of Wisconsin-Eau Claire—the Alumni Distinguished Achievement Award.

research

research and scholarship focus

Kaiser conducts research on demand and supply policies, both governmental and private, aimed at improving the welfare of producers and processors in the agricultural and food sector. He also researches the private provision of public goods. Kaiser was one of the first economists in the world to conduct research on the potential impacts of climate change on the agricultural and food sectors. Kaiser is a leading expert on industrial organization and the food sector.

primary investigator of

GENERIC COMMODITY PROMOTION, RESEARCH, AND EVALUATION | Research Grant
GENERIC COMMODITY PROMOTION, RESEARCH AND EVALUATION | Research Grant
QUANTITATIVE EVALUATION OF FLUID MILK PROCESSORS' AND DAIRY PRODUCERS' GENERIC PROMOTION PROGRAMS | Research Grant
QUANTITATIVE EVALUATION OF FLUID MILK PROCESSORS' AND DAIRY PRODUCERS' GENERIC PROMOTION PROGRAMS | Research Grant
THE ECONOMIC IMPACT OF GENERIC MILK ADVERTISING AND PROMOTION PROGRAMS | Research Grant
THE ECONOMIC IMPACT OF GENERIC MILK ADVERTISING AND PROMOTION PROGRAMS | Research Grant
THE IMPACT OF FALSE OR MISLEADING LABELING ON CONSUMER FOOD CHOICES AND WELFARE | Research Grant

research areas

applied economics | collaborative research area (CALS)

domestic geographic focus

United States | country

submitted impact statement

Cornell Commodity Promotion Research Program | 2007 Impact statement
National Institute for Commodity Promotion Research Evaluation | 2006 Impact statement
The economic impacts of generic milk advertising and promotion programs. | 2006 Impact statement
Quantitative evaluation of the generic promotion programs of fluid milk processors and dairy producers. | 2006 Impact statement
National Institute for Commodity Promotion Research and Evaluation | 2005 Impact statement
The economic impacts of generic milk advertising and promotion programs. | 2004 Impact statement
Quantitative evaluation of the generic promotion programs of fluid milk processors and dairy producers. | 2004 Impact statement
National Institute for Commodity Promotion Research and Evaluation | 2004 Impact statement

affiliations

teaching

teaching focus

Kaiser teaches undergraduate and graduate courses in price analysis, marketing, and quantitative methods.

teaches

AEM 4150 - Price Analysis (TR 10:10:AM-11:25:AM) | fall 2009 class
AEM 4970 - Individual Study in Applied Economics and Management (TBA -) | fall 2009 class
AEM 4980 - Supervised Teaching Experience (TBA -) | fall 2009 class
AEM 4990 - Undergraduate Research (TBA -) | fall 2009 class
AEM 6400 - Analysis of Agricultural Markets (TR 02:55:PM-04:10:PM) | fall 2009 class
AEM 7000 - Individual Study in Applied Economics and Management (TBA -) | fall 2009 class
AEM 7900 - Graduate-Level Thesis Research (TBA -) | fall 2009 class
AEM 8900 - Master's Level Thesis Research (TBA -) | fall 2009 class
AEM 9900 - Doctoral-Level Thesis Research (TBA -) | fall 2009 class
AEM 4980 - Supervised Teaching Experience (TBA -) | spring 2009 class
AEM 4990 - Undergraduate Research (TBA -) | spring 2009 class
AEM 7000 - Individual Study in Applied Economics and Management (TBA -) | spring 2009 class
AEM 7900 - Graduate-Level Thesis Research (TBA -) | spring 2009 class
AEM 8900 - Master's Level Thesis Research (TBA -) | spring 2009 class
AEM 9900 - Doctoral-Level Thesis Research (TBA -) | spring 2009 class

service

current professional activities

President, Northeastern Agricultural and Resource Economics Association, 2005-2008
Board of Directors, American Agricultural Economics Association, 2002-2005
Editor, Agricultural and Resource Economics Review, 1999-2001
Associate Editor, American Journal of Agricultural Economics, 1998-2000
Associate Editor, Agribusiness: An International Journal, 1998-present
Editorial Board, Northeastern Journal of Agricultural and Resource Economics, 1992-94

background

educational background

Ph.D., University of Minnesota, 1985
M.S., University of Minnesota, 1981
B.A., University of Wisconsin-Eau Claire, 1979

awards and distinctions

University of Wisconsin Alumni Distinguished Achievement Award, 2006
Distinguished Member Award, Northeastern Association of Agricultural and Resource Economics, 2003
Jerome Johnson Lecture, University of Wisconsin-Eau Claire, 2000
Co-recipient of the Outstanding Journal Article, Northeastern Association of Agricultural and Resource Economics, 1991
Co-recipient of the American Association of Agricultural Economics Group Extension Award, 1986

publications

selected publications (listing in progress)

Promotion Studies

Kaiser, Harry M., Julian M. Alston, John M. Crespi, and Richard J. Sexton. 2005. Commodity Promotion: Lessons from California. New York, NY: Peter Lang Publishing, Inc.

Dong, Diansheng and Harry M. Kaiser. 2005. Coupon Redemption and Its Effect on Household Cheese Purchases. American Journal of Agricultural Economics 87:689-702.

Schmit, Todd M. and Harry M. Kaiser. 2004. Decomposing the Variation in Generic Advertising Response Over Time. American Journal of Agricultural Economics, 86:139-153.

Chung, Chanjin, and Harry M. Kaiser. 2002. Advertising Evaluation and Cross-Sectional Data Aggregation. American Journal of Agricultural Economics 84:800-807.

Kaiser, Harry M. and Todd M. Schmit. 2003. Distributional Effects of Generic Dairy Advertising Throughout the Marketing Channel. Agribusiness: An International Journal. 19:289-300.

Kaiser, Harry M., Donald J. Liu, and Ted Consignado. 2003. An Economic Analysis of California Raisin Export Promotion. Agribusiness: An International Journal 19:189-202.

Chung, Chanjin, and Harry M. Kaiser. 2000. Distribution of Generic Advertising Across Participating Firms. American Journal of Agricultural Economics 82:659-64.

Van de Kamp, Philip R., and Harry M. Kaiser. 2000. Optimal Temporal Policies in Fluid Milk Advertising. American Journal of Agricultural Economics 82:274-86.

Van de Kamp, Philip R., and Harry M. Kaiser. 1999. Irreversibility in Advertising-Demand Response Functions: An Application to Milk. American Journal of Agricultural Economics 81:385-96.

Kaiser, Harry M. 1997. Impact of National Dairy Advertising on Dairy Markets, 1984-95. Journal of Agricultural and Applied Economics 29:303-14.

Experimental Economics Studies

Messer, Kent, Harry M. Kaiser, William Schulze. “The Problem with Generic Advertising: Parallelism and Possible Solutions from the Lab.” American Journal of Agricultural Economics, Forthcoming.

Messer, Kent, Homa Zarghamee, Harry M. Kaiser, and William Schulze. 2007. New Hope for the Voluntary Contributions Mechanism: The Effects of Framing and Context. Journal of Public Economics. 91:1783-1799.

Messer, Kent, Gregory Poe, and Harry M. Kaiser. 2007. Voluntary Funding for Generic Advertising Using a Provision-Point Mechanism: An Experimental Analysis of Option Assurance. Review of Agricultural Economics. 29(2007):612-631.

Messer, Kent, Todd Schmit, and Harry M. Kaiser. 2005. Optimal Institutional Mechanisms for Funding Generic Advertising: An Experimental Analysis. American Journal of Agricultural Economics 87:1046-1060.

Climate Change Studies

Kaiser, Harry M. 1999. Assessing Research on the Impacts of Climate Change on Agriculture. In Global Environmental Change and Agriculture: Assessing the Impacts.

Kaiser, Harry M., and Pierre Crosson. 1995. Implications of Climate Change for U.S. Agriculture. American Journal of Agricultural Economics 77:734-40.

Kaiser, H.M., and T. Drennen. 1993. Agricultural Dimensions of Global Climate Change. St. Lucie: St. Lucie Press.

Kaiser, Harry M., Susan J. Riha, Daniel S. Wilks, David G. Rossiter, and Radha Raman. 1993. A Farm-Level Analysis of the Economic and Agronomic Impacts of Gradual Climate Change. American Journal of Agricultural Economics 75:387-98.

Kaiser, Harry M. 1991. Climate Change and Agriculture. Northeastern Journal of Agricultural and Resource Economics 20:151-63.

Quantitative Methods

Zheng, Yuqing, Henry Kinnucan, and Harry M. Kaiser. Forthcoming. “Measuring and Testing Advertising-Induced Rotation in the Demand Curve.” Applied Economics.

Kaiser, Harry M. and Nobuhiro Suzuki. 2006. New Empirical Industrial Organization and the Food System. New York, NY: Peter Lang Publishing, Inc.

Dong, Diansheng and Harry M. Kaiser. Forthcoming. Studying Household Purchasing and Non-Purchasing Behavior for a Frequently Consumed Commodity: Two Models. Applied Economics.

Dong, Diansheng, Chanjin Chung, and Harry M. Kaiser. 2004. Modeling Milk Purchasing Behavior with a Panel Data Double-Hurdle Model. Applied Economics. 36:769-779 (lead article).

Dong, Diansheng , Brian W. Gould, and Harry M. Kaiser. 2004. Food Demand in Mexico: An Application of the Amemiya-Tobin Approach to the Estimation of a Censored System. American Journal of Agricultural Economics. 86:1094-1107.

Tomek, William G., and Harry M. Kaiser. 1999. On Improving Economic Analyses of Generic Advertising Impacts. Agribusiness: An International Journal. 15:485-500.

Agricultural Policy Analysis

Kaiser, Harry M., Deborah H. Streeter, and Donald J. Liu. 1988. Welfare Comparisons of U.S. Dairy Policies With and Without Mandatory Supply Control. American Journal of Agricultural Economics 70:848-58.

Wang, Fude, Richard Boisvert, and Harry M. Kaiser. 1994. U.S. Dairy Policy Alternatives under Bovine Somatotrophin. Applied Economics. 26:283-95

Kaiser, Harry M., and Loren W. Tauer. 1989. Impact of bovine Somatotropin on U.S. Dairy Markets Under Alternative Policy Options. North Central Journal of Agricultural Economics 11:59-73.

Kawaguchi, Tsunemasa, Nobuhiro Suzuki, and Harry M. Kaiser. 2001. Evaluating Class I Differentials in the New Federal Milk Marketing Order System. Agribusiness: An International Journal 17:527-38.

Suzuki, Nobuhiro, and Harry M. Kaiser. 1998. Market Impacts of Japanese Rice Policies With and Without Supply Control. Agribusiness: An International Journal 14:355-62 (lead article).

Kawaguchi, Tsunemasa, Nobuhiro Suzuki, and Harry M. Kaiser. 1997. A Spatial Equilibrium Model for Imperfectly Competitive Milk Markets. American Journal of Agricultural Economics 79:851-59.

Liu, Donald J., Chin-Hwa Sun, and Harry M. Kaiser. 1995. Market Conduct Under Government Price Intervention in the U.S. Dairy Industry. Journal of Agricultural and Resource Economics 20:301-15.

Keywords: advertising economics, agricultural marketing, agricultural policy, food demand, quantitative methods